The full archive

Word-Of-Mouth is immensely powerful. In fact, it's the BEST marketing tool you have. Why? Check out our infographic here to find out.

Looking to setup a referral program for your fashion ecommerce store? Check out how designer fashion store Amuze configured their referral program!

Read this short case study about how Leesa uses an automated referral program to boost sales and get word-of-mouth referrals.

In this infographic, you'll learn the basics of Pirate Metrics and how to immediately apply it to your business. It's definitely worth a look, enjoy!

Are you selling watches via your ecommerce store? Check out how Dappertime uses ReferralCandy to get more customers talking about their watches!

We had a chat with VideoBlocks to find out how they've grown their business and how they have used ReferralCandy to successfully attract new sales.

Here's a brief overview of the questions you'll need to ask if you're setting up a referral program. Check it all out right here.

Ever wondered how the most successful entrepreneurs use word of mouth marketing to make it to the top? Take a look, here they share their number 1 secrets.

Contagious: Why Things Catch On is a favorite here at ReferralCandy. A great read filled with useful tips and ideas. See why we like it so much here!

It sometimes seems like there’s more business advice popping up on shelves than there are people being born (for context, there are approxim…

Make your brand messages viral with the 6 STEPPS from Jonah Berger's Contagious, including 75 real-life marketing examples to learn from.

We've had a love affair with Greats for quite a while now. They're a really cool brand with a really cool product. Check out how they've risen to success.

Check out our takeaways from an interview Hubspot's CMO Mike Volpe (with Meghan Keaney Anderson) did with Shopify's CMO, Craig Miller.

Storytelling is an amazing tool in marketing. As attention spans dwindle, it's become more important than ever to know how to tell a good story.

Booker is an all-in-one platform that allows you to run your business from anywhere. Their site is bright, cheery and very easy to understan…

Many b2b marketers mistakenly think that referral programs are only for consumer products. Well– check out Carpathia's referral program! B2B and awesome.

A quick glimpse into what we think about social media and how it should be used.

Make your brand ideas so sticky no one will ever forget them with Made to Stick principles, including over 90 real-life marketing examples to learn from.

Made To Stick is a must-read for any marketer hoping to get their brand message to work. It teaches methods of making ideas sticky. Take a look.

Warby Parker today is a behemoth among ecommerce brands. Their head of online experience Tim Riley shares how they got there, with content and branding.

According to 'Made To Stick', there are 4 ways to connect with a person's emotions. Here are 13 examples of marketing that does this effectively.

Part 4 of our Made To Stick series, this post lists 12 examples of Anti-Authorities, Details, Statistics, Testable Credentials and The Sinatra Test.

Creative anxiety sucks. It's painful, frustrating, tedious, and all-around miserable. Here's what helps us overcome ours. Check it out

Marketing your product? Smack your customers in the face with the visceral, sensory information they'll need to make sense of it in real life.