The best Shopify marketing apps in 2026, organized by what you need to grow: referral, email, reviews, loyalty and more, with pricing and best-for picks.
Learn marketing tactics from the ecommerce brands you admire. Here are 13 free competitor analysis tools for your research.
Social proof can be a powerful customer generation tool without the high cost of acquisition. Here are 20+ examples to get you started.
Storytelling is used in marketing to connect with customers on a deeper level. Here are our favorite storytelling examples, plus 4 storytelling techniques that you can use right now.
Learn how to influence people and outcomes with Dr. Cialdini's 6 Principles of Persuasion, with over sixty real-life ecommerce examples for you learn from.
Whatever your passion, turn it into a business and work-from-home! Check out these 10 best business ideas to turn your passion into a reality.
Customers are the most important element of every business, online or otherwise. Here are 11 things you can do to you get more of them.
Customer acquisition costs through ads is skyrocketing right now. Here's how brands are turning to word of mouth and community-building.
Follow these 55 marketing blogs to learn actionable tips and insights into improving your business. Learn to write better and increase customer acquisition.
ROAS, or Return on Ad Spend, shows you which ads not only lead to the most conversion but also earn you the most revenue. Learn how to calculate ROAS, what a good ROAS is, and how to improve it.
User generated content is the easiest way to build brand loyalty and brand awareness at the same time. Here's how to use it and when to share it.
By now, you’ve heard of Clubhouse - the invite-only platform teeming with celebrities. Here’s our step-by-step guide to growing your following on Clubhouse.
Business newsletter Morning Brew used their referral program to grow their list to 2 million, without any ads. Here's how they did it.
Social currency is anything that we share because it makes others like us. Here are 15 examples of social currency being used effectively in marketing.
![Infographic: Why Referral Marketing is Awesome [2021 Update]](/images/cms/620498443877092dfe557e88_why-referralmarketing-is-awesome-featured.webp)
It's been proven to be one of the most effective marketing channels, bringing in highly loyal customers – so why isn't referral marketing used more widely?
As a retailer using ReferralCandy, how should I think about ReferralCandy with respect to GDPR? We explain all you need to know right here, take a look.
If you look beyond the standard advice that is Facebook and Google ads, there are a myriad of alternative ways to market your Shopify store. Take a look.
When we talk to retailers, we keep hearing that Facebook is one of the most important marketing channels that they have to work with. Why? Take a look!
Is it media gone social? Or is it social relationships gamified and made into self-publishing? Check out how social media has changed things for good.